Claims Policy
Defines what claims are allowed and how to phrase them. Prevents overpromising and ensures statements are grounded in reality.
About This File
When to load: When making statements about capabilities, security, performance, outcomes, or guarantees
The Claims Policy enforces discipline around bold statements. It includes:
- The three-level claims ladder (Verified, Designed, Targets)
- Banned absolute claims and safe replacements
- Metrics and numbers policy (no invented ROI)
- Preflight credibility checklist